We are living in a screen culture – in a visual, always-addressable society with shorter attention spans and a higher excitement threshold. Consumers have become discerning viewers, preferring to absorb content that addresses their personal interests – content that matters to them. If a brand can satisfy this criteria, the reward is a more valuable customer.
SundaySky created SmartVideo to help brands tell compelling stories that matter to the consumer, while delivering results that matter to the business. We envision a world where personalized video is the primary engagement medium between a brand and an individual. It is our mission to enable marketers to harness the captivating power of video, with individualized, timely and relevant messages that influence viewers’ behaviors and actions.
SundaySky’s personalized video marketing platform, SmartVideo Cloud, enables brands to deliver scalable one-to-one video experiences that foster long-term customer relationships. The SmartVideo Cloud empowers marketers to easily create, manage and optimize real-time personalized video programs throughout the customer lifecycle. AT&T, Comcast, Allstate and other industry-leading brands partner with SundaySky to engage prospective and current customers, resulting in higher revenue, lower costs and deeper loyalty. SundaySky is headquartered in New York with offices in Tel Aviv, London and Tokyo.
Founded in 2007, with more than 160 employees across the globe
More than 400 million SmartVideos delivered
Only viable enterprise-scale Software-as-a-Service (SaaS) platform for personalized video marketing
Partners include Deloitte, Accenture, Amdocs, CSG International and Allied Solutions
Backed by Carmel Ventures, Norwest Venture Partners, Globespan Capital, Comcast Ventures, Liberty Global Ventures and Vintage Investment Partners
Gartner, Cool Vendors for CRM Customer Service and Social, 15 April 2013. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.